Mid summer just may be our favourite time of the year.
The end of July marks another year of celebrating the work we do with Canadian media and corporate partners across North America in video production and media buying. It is also an opportunity discuss the future together, one that will continue to leverage the power of radio and TV commercials and infomercials while adopting the digital strategies capturing audience attention across Canada.
To us, it is just as important to celebrate success and partnership in direct marketing as is the hard work and collaboration needed to achieve it.
The world is changing rapidly. But at the same time, it isn't changing at all. As consumers continue to adopt, drop, and revisit all forms of media, never have communication and dedication to growth been more important.
As Don Draper once said, "change is neither good or bad, it simply is."
When we produce great work together, success is the only result!